The Blog Archive for June 2010

I Get What? By: katypolansky | Category: Miscellaneous

Regular readers of my blog know that I have an affection for bargains. This affection can lead to shopping in some less than glamorous places. My favorite of said places ...

Date: 06/30/10

Tags: Wal-Mart

Wear in the World By: katypolansky | Category: Social Networking

Chris Dukeminier a fellow Eugene native and Warsaw Sports Marketing MBA alum recently landed the summer gig of a lifetime. Adidas Golf is currently running a “Wear In The World ...

Date: 06/23/10

Tags: adidas, golf, social_networking

World Basketball Festival By: katypolansky | Category: Community

Nike is at it again. August 12-15, 2010 the Nike Family of brands (Converse, Jordan and Nike Basketball) and USA Basketball are hosting The World Basketball Festival in New York ...

Date: 06/16/10

Tags: basketball, community, NBA, NYC

Champions League Match vs Classical Concert By: katypolansky | Category: Miscellaneous

On October 21, 2009 Heineken conducted a very interesting case study. It wanted to find out what would happen if people in positions of authority tried to get soccer fans ...

Date: 06/9/10

Tags: miscellaneous, soccer

Where is... Jared? By: katypolansky | Category: Concourse

My friend Amanda and I have long thought that some form of a “Where’s Waldo” type game at a sporting event could make for a good promotion. At my ...

Date: 06/2/10

Tags: concourse, NBA, seating