Run Mona Run

By: katypolansky | Category: Playing Surface

I’m glad minor league baseball season has started because it is always good for endless blog material. This week the video “Dog Poops on Field” is taking the internet by storm. At a recent Northwest Arkansas Naturals game the team hosted an “Iams Adoptable Pet of the Game” promotion. Mona a seven-month-old beagle took full advantage of her opportunity to get noticed.

This promotion turned out to be a win, win, win for the Naturals. First, the team did good by getting a previously homeless animal a forever home. Second, it thoroughly entertained its fans in the stands with the promotion. Finally, the unexpected yet highly entertaining antics of Mona have garnered the team more national publicity since, well, ever. Kudos to the marketing staff of the Naturals and the players on the field for taking Mona’s game delay in stride and turning a potential “oops” into a promotion to remember.